Looking at trends for the next NFT Market Report.

Global Search demand trend for NFT-related searches in the last 12 months

Data Context for current research:

To evaluate the current success of any NFT platform we must compare it to both:

● The prior two months

● Year-over-year metrics

When we look at year-over-year metrics we need to keep in mind that:

● During this same period a year ago, global search interest in NFTs was at an all-time high

● Global search interest in NFTs over the last two months is at the lowest rate in a year

Any platform or artist growing at this time compared to last year has done so at a time when virtually all its competitors and NFT-related global

search traffic and site visits were at 10% of its year-over-year average.